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Stay up to date with school closings, event cancellations, and emergency alerts for the High Country.
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Mark in the Morning welcomes in guests daily from all over the High Country!
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We want to introduce you to new faces and new places all over the area that you will want to discover! High Country Radio brings you New Business Spotlight twice a month presented by First Community Bank!
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LATEST LOCAL NEWS
Watauga Village Shopping Center, Sold
A new ownership group has acquired Watauga Village. The over 80,000-square-foot complex - home to Food Lion, Michaels and other businesses, near Hwy. 321, is now in the hands of Orion Real Estate Group. The purchase cost just over $26 million. Orion, based in Miami, already owns and manages other properties across N...
3h ago
Appalachian State: Celebration of Community Partnerships/Doctor of Nursing Practice
A time of celebration recognized new programs, new spaces, and expanded partnerships at Appalachian State University's Hickory Campus. The University and The Beaver College of Health Sciences welcomed faculty, staff, regional healthcare leaders and others to their Celebration of Community Partnerships. Partnerships w...
4h ago
CATCH HIGH COUNTRY HUDDLE ON WEDNESDAYS!
High Country Huddle happens each Wednesday at 5 PM on 1450 AM / 96.5 FM and streaming LIVE at highcountryradio.net as Jakob Pearsall hosts and brings you athletes and coaches from Watauga, Ashe and Avery High Schools! In case you missed any of the episodes so far, including the first as a preview of this school year fo...
6h ago
HIGH COUNTRY RADIO
LOCAL SPORTS
CATCH HIGH COUNTRY HUDDLE ON WEDNESDAYS!
High Country Huddle happens each Wednesday at 5 PM on 1450 AM / 96.5 FM and streaming LIVE at highcountryradio.net as Jakob Pearsall hosts and brings you athletes and coaches from Watauga, Ashe and Avery High Schools! In case you missed any of the episodes so far, including the first as a preview of this school year fo...
6h ago
WATAUGA ENDS FIVE-GAME SKID WITH A 49-14 WIN OVER SOUTH CALDWELL!
HUDSON - The Watauga Pioneers snapped a five-game losing streak Friday night, jumping out to a 42-7 halftime lead before cruising to a 49-14 victory over rival South Caldwell. Watauga relied on a dominant ground game, led by Eli Reed and JW Mills. Reed rushed for 245 yards and a touchdown on just nine carries, while Mi...
Oct 13, 2026
ODU Edges App State in Rain-Soaked, Defensive Slugfest
BOONE, N.C. - With heavy rains and gusty winds from Hurricane Isaias turning App State Football's conference opener into a defensive slugfest, Old Dominion gave up a third-quarter field goal to the Mountaineers before using a safety, touchdown and two-point conversion to pull out a 10-3 victory Saturday. A sold-out Hom...
Oct 10, 2026